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Why the West Coast Always Screws Sports Up.    -- Primis            4-8-03,   12:35AM
Sports is a great unifier.  People of different races, creeds, ages, backgrounds, careers... they can all get together and root for something common.

Well nuts to that. We need to face the fact that people on the west coast absolutely ruin sports for everyone else in the country.  Why?  Because they whine, and whine, and whine until schedule-makers create schedules with THEM in mind, while the other 80% of the population of the North America that ISN'T on Pacific Time gets the shaft.

The NCAA Men's Championship game didn't start until basically 9:30pm Eastern tonight.  So I didn't watch it.  And I know many other NCAA hoops fans who chose to not watch it either.  Why?  Because a 9:30pm Eastern start time is unacceptable when the two teams playing are Kansas and Syracuse -- both in either Central or Eastern time-zones.  How much of a disservice is that to those fans?

Now I know what you're thinking, this is harsh right?  This is overreacting to a minor problem.  Well guess what it's NOT a minor problem and something needs to be done with it *now* if we want sports in this country to continue.

West-coasters always constantly whine about how "early" games come on.   God forbid an 8pm Eastern game comes on at 5pm Pacific.  Big deal, like they care all that much to watch the first period or quarter (or couple innings) of a game?  Instead the compromise is that those of us living in the Eastern time zone are treated to 10:30pm start times for 7:30pm Pacific starts.  This doesn't sound bad at first, until you realize that this means most games and sporting events that start at 10:30pm Eastern don't end until around 1:30am!!

Monday Night Football is the biggest sinner of all in this.  A while back ABC moved MNF to an 8pm Eastern start time in order to better-accomodate Eastern and Central time-zoners.  What resulted was unprecendented whining from Pacific time-zoners about how "early" that was, and how "unfair" it was for them to do that!  And ABC of course caved and switched it back to 9pm Eastern start times (6pm Pacific).  The result is that noone on the East Coast ever actually gets to see more than usually just a half of football on Monday Nights.  If you really want to stay up for a full MNF game you'll sometimes be up until 2am Eastern trying to complete a long, penalty-filled overtime game.  Do you people on the west coast even really FATHOM that?  Can you even fathom staying up until 1 or 2am to watch a game?

The NHL is the biggest culprit of this.  Detroit and Columbus are the only two cities in the Western Conference who reside in the Eastern time zone.  Everyone else is Central, Mountain, or Pacific.  So whenever these teams go on the road their fans get screwed.  It's even worse during the NHL playoffs.  The Red Wings first-round opponent this year?  Anaheim.   That means Wings fans get the honor of having to stay up until 10:30pm just to watch the START of at least two playoff games in that series.  That's just ridiculous.

Now I know you're saying "Yeah but 7:30pm starts in Detroit are 4:30pm starts in Anaheim, and who's out of work then?".  Well, who cares?  Anaheim fans are out of work by 6pm their time so they can at least watch the END OF THE FREAKING GAME!  We easterners don't get the right though, we have it shoved down our throats that for some reason we're supposed to just accept only seeing the start of games...  Well guess what, that's NOT acceptable!

Here's what needs to happen.   ABC needs to move Monday Night Football back to 8pm Eatsern time to try to ensure that the game is over by midnight on the east coast.  As for west-coasters, they can take a flying leap because this doesn't affect their ability to see the important parts of the games -- the END.  Besides, there aren't teams in LA anymore, and fanbases in San Diego and Seattle aren't very big.  The only large Pacific Time market in the NFL anymore is the Bay Area with the Raiders and the 49ers.

In terms of NHL, NCAA etc?  Well, what needs to be done is the schedules need to be tailor-made to who's playing who.  For instance, the Anaheim-Detroit series needs to start at 6pm or 6:30pm Pacific time when playing in Anaheim.  That hour or hour-and-a-half makes a HUGE difference to us folk on the east coast and doesn't hamper anything for the fans in Anaheim.   If a series with teams only one or two time-zones apart takes place, schedule-makers can be a little freer with their late start times then.  Why did the Syracuse-Kansas game need to cater to the west coast schedule, championship game or not?  An 8pm or 8:30 pm Eastern start time would have been perfectly accpetable since no west-coast team is involved!  How much of a slap in the face is that to Jayhawk and Orangemen fans to tell them that even though their teams are involved, the west-coasters are more important than them?

THIS ISN'T ROCKET SCIENCE!  THIS IS BASIC MATH!

That's why this is inexcusable and I can't take it any longer.  Time zones are not complicated things.  Start times are not complicated things.  What are east-coasters to do?

Simple.  Refuse to watch games with needlessly-late start times.  All of them.  When national ratings begin to go in the toilet (since 3/4 of the sports markets are in the Eastern or Central time zones), network and league schedule-makers will have no choice.  They're not going to remove their heads from their rears any other way...

Otherwise we're going to continue to get screwed for absolutely no reason whatsoever...

-- Rik A. Kyser


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